Should You Stay or Should You Go? How to Deal with Difficult Clients Without Losing Your Cool

If you run any type of business you’ve probably had at least a few clients or customers that give you a knot in your stomach when you see their email pop up in your inbox or their phone number flash on your caller ID. They’re the “problem clients.” They never seem to have a good […]

New Year, New Marketing Strategy

The beginning of the new year is an excellent time to review your current marketing strategy and make any necessary tweaks. Follow these tips from the Imperial Beach Patch to ensure your strategy is in tip-top shape: Examine your list of target clients: Sit down and make a “wish list” of your dream customers. This information useful in […]