Why aggressive sales tactics can backfire for your staffing firm

These mantras are as familiar to salespeople as they are commonplace in the business world. Don’t take no for an answer. Create a sense of urgency. Keep calling. But while trying to land a big client or close a big deal can be daunting – especially when your prospective client is difficult to pin down […]

How your smartphone can help you sell: mobile sales tactics for your staffing agency

Smartphones have permanently changed the way that people communicate, both personally and professionally. As the staffing industry becomes more global, these devices provide a means for agencies – and their sales teams – to take the sales cycle with them anywhere they go. And that means big opportunities for staffing agencies of all sizes. How […]

Overcoming price objection in the sales cycle – how your staffing agency can show its value

“Can you match your competitor’s price?” No matter how experienced your salespeople are, hearing this question from your prospects  is never easy. Although price objection in the sales cycle is not a new challenge for staffing agencies, many U.S. businesses have become extra price sensitive since the economic recession, and thus, more vocal about their […]

Attract better temp candidates with these easy website updates

Your website doesn’t just tell the world who you are and what you do. It tells them what you are like as a company. For staffing agencies, businesses that succeed by attracting great temp employees, this third component is exceptionally critical.   Here’s a quick test. Visit your staffing agency’s website, as well as those […]

5 free online tools for staffing firms

There are many free resources available that can benefit your staffing firm, if you know where to look.   Here are five online tools for managing everything from your social media accounts to job postings.   1. HootSuite – Managing multiple social media accounts can be difficult. HootSuite is an easy-to-use interface that allows you to […]

Top 5 SEO tips for staffing firms

Search engine optimization is a critical part of any business’ digital presence, but it doesn’t have to be complicated. There are several ways to ensure that your staffing service both appears and ranks highly on search engines, bringing you more visibility and accessibility (and, ultimately, more business).   Here are our top five SEO tips […]

How to Recruit and Retain Your Staffing Sales Team

Selling in the staffing industry is different than conventional sales; instead of selling a tangible product, you’re selling a service. As a result, recruiting and retaining members of your temporary staffing sales team is a unique process. “Staffing sales is more about education rather than just selling,” says C. Adam Forbes, president of BaronHR. “You […]

Marketing Rules From Super Bowl Ads

While many businesses can’t afford to run ads during the Super Bowl, they can still learn from them. Here are some rules to a winning ad campaign from Businessweek taken from Super Bowl ads your staffing firm can use: Put strategy first. Back in 2000, when startups like Epidemic.com and Lifeminders.com made their game-day debut, […]

Subscribe to TemPay Staffing Times

Subscribe to TemPay Staffing Times, a free monthly e-newsletter that features: The latest staffing trends and how to capitalize on them, including starting a staffing agency Expert guidance on key legal, marketing, service and temporary agency finance aspects of the staffing business Tips and stats you should be aware of to grow your business